Whether it’s tea, coffee or hot chocolate…we love them all! But what is it about hot drinks brands that make the category so good? Here are 3 category brands that give us a little insight…
3 Women-Led Free From Brands
In honour of International Women’s Day, we’re delighted to share 3 female-founded food brands that have reinvigorated the food’s ‘Free From’ space.
Top 4 Super Bowl Ads of 2023
From chocolate coated clams to beer fights, Elephants Can’t Jump share their top 4 food and drink commercials from the 2023 Super Bowl.
Top 3 Valentine’s Day Ads of 2023
Valentine’s Day. It’s that time of year again! From cereal to contacts, we’ve picked out three of our favourite Valentine’s Day adverts of 2023.
Elephants’ Top 3 Halloween Marketing Campaigns
Spooky season is officially upon us! Here are the Elephant’s Top 3 Halloween Marketing Campaigns that we thought added a real Hocus Pocus flair to their marketing…
The Psychology of Brand Colours: What Yours Say About Your Brand
Brand colours have a powerful effect on our emotions, and these emotions play a significant role in consumer behaviour. In this blog, we go through each colour’s meanings to help you better understand how and why consumers interact with brands!
Three Simple Stages to Rich Consumer Insight
Your consumers hold the key to your brand’s growth! Here’s how you can work with them to get the richest insight.
Elephants take on the Group Think Festival 2022
The Elephants take on Group Think Festival 2022! After a day of talks, panels and Q&A’s, here is what we learned.
Heritage Brands: Remaining Relevant Without Losing Your Roots
Heritage brands, if done right, can be timeless. But how do they remain relevant? Here are 5 ways and example brands that have done it right!
5 Questions To Ask When Defining Your Brand
Defining your brand can seem daunting, but it doesn’t have to be! Here are five key questions to ask yourself when defining your brand.