Brand colours have a powerful effect on our emotions, and these emotions play a significant role in consumer behaviour. In this blog, we go through each colour’s meanings to help you better understand how and why consumers interact with brands!
5 Steps to Brand Concept Success
With over 20 years in the business, Elephants Can’t Jump put together their 5-step process to creating successful brand concepts.
Elephants’ Guide to an Effective Visual Identity
An Elephants guide to curating your own brand’s visual identity accurately and consistently.
Elephants Checklist to Visual Identity
Elephants put together a checklist of the key elements to consider when curating your own brand’s visual identity.
The Elephants’ guide for hosting online focus groups
As social distancing sets in we must adapt to new ways of working. Here are our top tips for taking focus groups online.