Your consumers hold the key to your brand’s growth! Here’s how you can work with them to get the richest insight.
Elephants take on the Group Think Festival 2022
The Elephants take on Group Think Festival 2022! After a day of talks, panels and Q&A’s, here is what we learned.
Heritage Brands: Remaining Relevant Without Losing Your Roots
Heritage brands, if done right, can be timeless. But how do they remain relevant? Here are 5 ways and example brands that have done it right!
5 Checks to be sure you’re HFSS-ready
The implications of HFSS legislation are now rapidly approaching and does not leave long to be sure all our houses are in order…
Core lessons from Group Think Festival on the changing world of strategy
Recently, the herd attended the 2021 Group Think Festival, which hosted a range of talks by stimulating and inspirational speakers from the biggest brands and agencies within the communications sphere.